Alvaro Parra is an Emmy Award winning documentary filmmaker and deejay born and raised in Los Angeles to Mexican parents. His introduction to sound system culture began in the backyard parties and warehouse raves of the L.A. metropolitan area. His documentaries explore themes of urban life, music cultures, and the intersection of technology.


His films have been screened at the Hammer Museum, Self Help Graphics & Art and Crenshaw Dairy Mart in Los Angeles, Museo Mural Diego Rivera in Mexico City, De Appel Arts Center in Amsterdam, and the Nottingham Contemporary Museum in the U.K., to name a few. In 2014, alvaro was awarded an Emmy for his work as a Producer on PBS SoCal’s Artbound episode Mexicali Rose.  


Currently, his production studio, DE LA PARRA PRODUCTIONS, is producing a documentary series called Sistema: Sound System Culture in the Americas. The first episode in the series is Sonidero Metropolis, a film about Mexican sound system culture in Los Angeles and Puebla, Mexico. KUMBIA NET: un estilo bien diferente, is currently in post production and documents the artists and producers of the U.S./Mexico collective Kumbia Net. 

alvaro is also a member of the Kumbia Net collective. His musical output is known under the space primo project. space primo is an alien who fell to earth and became enamored with sound system music from the americas.